People always underestimate the impact of technology. To give you an example: In the 1970s the frontier for offshore development was 200 meters, today it is 4,000 meters.
What makes the production of my work so expensive? The whole installation thing – the construction, the objects, the technology. It really adds up.
Technology has become as ubiquitous as the air we breathe, so we are no longer conscious of its presence.
Spin Me Round was number one all over the world, everywhere. It changed the face of pop music, no question. We took technology further than Trevor Horn.